Andrew Goodwin: Defining Music Videos

Andrew Goodwin States: Demands of close ups of the artist and the artists may develop motifs which recur across their work (a visual style) 

Andrew Goodwin is proved correct by the artist developing a motif from their own style or own certain symbol which is recognizable through them. Micheal Jackson is recognized through his white glove, the public recognize him from this, he has created his own motif.

Adam always wears a pirate outfit, therefore he is recognizable for this and has created this motif for himself.